That the battle over the White House in the United States has erupted, there the news reports leave no doubt. But does email marketing play a big role here? We went to nose about in the campaigns and came to a disconcerting conclusion: no new American president without email marketing.
During the previous elections, president Obama has put up this email marketing tool with an almost unbelievable perfection. That is why the candidates of 2016 see email as an inseparable part of their campaign. But each with their own accents. We selected the two most prominent: Donald Trump and Hillary Clinton.